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While “Exxon” and “oil” may be dirty words at Greenpeace, they both enjoy a certain level of protection in Dallas, Texas. So as it turns out, if you want to run a billboard in the Lone Star State using either one of thethose words, you might hit some roadblocks.
That’s exactly what our team at Greenpeace faced this month. We wanted to put up two billboards in Dallas ahead of Exxon’s annual shareholder meeting to raise awareness about the company’s history of misleading the public on climate change while slowing progress on renewable energy transitions. The company’s May 31st meeting comes on the heels of its annual energy outlook which includes estimates for oil demand and likely oil profits that are starkly inconsistent with the goals of the Paris Agreement, the international climate treaty that Exxon has said it supports.